STATE BILL WANTS TO LET STUDENT ATHLETES SIGN ENDORSEMENT DEALS, BUT IT COULD RUN AFOUL OF THE NCAA

Because of regulations set out by the National Collegiate Athletic Assn (NCAA), college athletes can’t sign endorsement deals or get agents -- however, a California bill currently moving through the legislature might change that. 

Senate Bill 206 would allow college athletes to make money off their “name, image, or likeness.” Proponents argue that coaches and colleges already make a hefty profit off student athletes and that it’s unfair for these athletes, who dedicate so much of their time to sport, to be unable to profit off their talents. 

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